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AI Visibility Workshop

AI Visibility Workshop

Wed 13 Jan · 09:00

The Hive, St James Square, Grimsby, North East Lincolnshire, DN31 1EP

Ask AI: is it for me?

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About This Event

The AI Visibility Workshop will take place on 13 January 2027 at The Hive in Grimsby. Participants will learn how to enhance their business visibility to AI-powered search tools such as ChatGPT and Google AI Overviews. Attendance is free.

Discover how to make your business more visible to AI-powered search tools such as ChatGPT, Claude and Google AI Overviews.

An exclusive Business Hive members only workshop

Is your business visible to AI?

AI is changing the way people search for information, discover businesses and make purchasing decisions. But is your business showing up when potential customers ask tools like ChatGPT, Claude or Google AI for recommendations?

Join us for this practical and informative workshop, delivered by drumBEAT Marketing, to explore the growing importance of AI visibility and what it means for your business.

As more people turn to AI-powered tools to find products, services and recommendations, businesses need to understand how to ensure their brand is recognised, trusted and recommended.

During this workshop, you'll discover:

How AI search works: Understand the changing search landscape and the growing role of Large Language Models (LLMs).

SEO vs AEO: Explore the differences between traditional Search Engine Optimisation (SEO) and Answer Engine Optimisation (AEO).

Getting your business noticed: Understand what influences whether AI tools such as ChatGPT, Claude and Google AI Overviews reference and recommend your brand.

Building trust and authority: Discover the factors that help AI platforms recognise your business as a credible source.

Practical next steps: Take away useful insights, methodologies and actionable steps to help shape your business's AI visibility strategy.

Whether you're a business owner, marketing professional or simply keen to understand what AI means for the future of marketing, this workshop will help you get ahead of the changes and make more informed decisions about your online presence.

Meet your workshop facilitator: Chris Allbones, Managing Director of drumBEAT Marketing

drumBEAT Marketing are proud members of The Business Hive, providing a wide range of marketing services to businesses locally across Lincolnshire and further afield.

Chris is a respected Chartered Marketer with extensive experience in results-driven digital marketing. With a particular interest in the growing influence of AI across business management and marketing, Chris is also currently undertaking PhD research into the organisational factors that affect SMEs' ability to adopt and develop AI technologies.

Drawing on drumBEAT's 20 years of digital marketing experience, particularly in SEO and AEO, Chris will share his knowledge and practical insight into how businesses can adapt to this rapidly changing landscape.

Register today to secure your place. This workshop is free to attend and exclusive for Business Hive Members.

If you are interested in joining our growing community, connecting with 350+ enthusiastic members, and enjoying the many benefits of Business Hive membership, please contact us today to find out more about becoming a Business Hive member for an affordable monthly price of £30+VAT, conveniently paid through GoCardless.

Please contact us: info@businesshive.net | 01472 404069

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Frequently asked questions

AI Visibility Workshop takes place on Wednesday, 13 January 2027 at 09:00.

AI Visibility Workshop is held at The Hive, St James Square, Grimsby, North East Lincolnshire, DN31 1EP in Grimsby (St James Square, Freshney Place, DN31 1EP).

Entry to AI Visibility Workshop is free.

Yes — hotels within walking distance of The Hive, St James Square, Grimsby, North East Lincolnshire, DN31 1EP can be compared using the accommodation search further down this page.

Tickets for AI Visibility Workshop can be booked via Eventbrite using the "Check Tickets & Live Prices" button on this page, which opens the official booking site in a new tab.

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