
Build A Business: Marketing - The Essentials
Thu 19 Nov · 09:30
Business & IP Centre, 2nd floor
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6°C · 37% rain
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View allAbout This Event
A session on marketing essentials for businesses is scheduled for 19 November 2026. The event will be held at the Business & IP Centre in Manchester. This free workshop covers the fundamental basics of business marketing.
Understand marketing's must-know basics to get your business out there and noticed
Important information:
All attendees must complete this Build A Business Registration Form to be able to join the workshop. If you have not previously submitted a Build A Business Registration Form, please complete after booking your place.
Please arrive between 9:30-10:00am for networking and registration. Workshop starts at 10:00am.
To be eligible for this workshop, you must be a Greater Manchester resident or the owner of a Greater Manchester located business within the following GM authorities: Bolton, Bury, Manchester, Oldham, Rochdale, Salford, Stockport, Tameside, Trafford, or Wigan.
Marketing - The Essentials
Join Rachel Craig and Karen Macwee from Ruche Marketing who'll be delivering Build A Business's all new marketing workshop to microbusinesses, SMEs, entrepreneurs, pre-startups and startups on the core essentials of marketing to get you started.
Rachel and Karen combined have almost 40 years of marketing experience and have designed this workshop to help give you the skills, knowledge and confidence to market your business successfully.
The workshop will cover:
Understanding your customers/customer segmentation
Building an effective marketing strategy
Planning marketing campaigns
Building a brand through consistent marketing
Simple search engine optimisation (SEO) techniques
Creating effective social media content
They'll also be on hand to answer any specific marketing questions about your business.
PLEASE NOTE: The Build A Business programme of funded workshops have limited places. Failure to attend on two separate occasions without prior cancellation will result in you being blocked from attending future workshops. This is due to the cost of setting up each workshop and making preparations based on the number of sign-ups. This includes Know Your Customer; IP - Protect Your Assets; Business Basics; and Marketing: The Essentials.
For more information go to: www.buildabusinessgm.org
Description supplied by the event organiser.
Staying overnight?
Hotels within walking distance of Business & IP Centre, 2nd floor.
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Frequently asked questions
Build A Business: Marketing - The Essentials takes place on Thursday, 19 November 2026 at 09:30.
Build A Business: Marketing - The Essentials is held at Business & IP Centre, 2nd floor in Manchester (Manchester Central Library, Manchester, M2 5PD).
Entry to Build A Business: Marketing - The Essentials is free.
The forecast for Build A Business: Marketing - The Essentials is Light drizzle · 6°C.
Yes — hotels within walking distance of Business & IP Centre, 2nd floor can be compared using the accommodation search further down this page.
Tickets for Build A Business: Marketing - The Essentials can be booked via Eventbrite using the "Check Tickets & Live Prices" button on this page, which opens the official booking site in a new tab.
Editorial summaryAbout this event
A session on marketing essentials for businesses is scheduled for 19 November 2026. The event will be held at the Business & IP Centre in Manchester. This free workshop covers the fundamental basics of business marketing.
This summary was automatically generated from event data sourced from official ticketing providers.
Understand marketing's must-know basics to get your business out there and noticed
Important information:
All attendees must complete this Build A Business Registration Form to be able to join the workshop. If you have not previously submitted a Build A Business Registration Form, please complete after booking your place.
Please arrive between 9:30-10:00am for networking and registration. Workshop starts at 10:00am.
To be eligible for this workshop, you must be a Greater Manchester resident or the owner of a Greater Manchester located business within the following GM authorities: Bolton, Bury, Manchester, Oldham, Rochdale, Salford, Stockport, Tameside, Trafford, or Wigan.
Marketing - The Essentials
Join Rachel Craig and Karen Macwee from Ruche Marketing who'll be delivering Build A Business's all new marketing workshop to microbusinesses, SMEs, entrepreneurs, pre-startups and startups on the core essentials of marketing to get you started.
Rachel and Karen combined have almost 40 years of marketing experience and have designed this workshop to help give you the skills, knowledge and confidence to market your business successfully.
The workshop will cover:
Understanding your customers/customer segmentation
Building an effective marketing strategy
Planning marketing campaigns
Building a brand through consistent marketing
Simple search engine optimisation (SEO) techniques
Creating effective social media content
They'll also be on hand to answer any specific marketing questions about your business.
PLEASE NOTE: The Build A Business programme of funded workshops have limited places. Failure to attend on two separate occasions without prior cancellation will result in you being blocked from attending future workshops. This is due to the cost of setting up each workshop and making preparations based on the number of sign-ups. This includes Know Your Customer; IP - Protect Your Assets; Business Basics; and Marketing: The Essentials.
For more information go to: www.buildabusinessgm.org
Description supplied by the event organiser.
StayStaying overnight?
Hotels within walking distance of Business & IP Centre, 2nd floor. Searching near Manchester Central Library, Manchester, M2 5PD; check-in Thursday, 19 November 2026.
Ad · Stay22 affiliate link
WhereBusiness & IP Centre, 2nd floor
Before you goFrequently asked questions
When is Build A Business: Marketing - The Essentials?
Build A Business: Marketing - The Essentials takes place on Thursday, 19 November 2026 at 09:30.
Where is Build A Business: Marketing - The Essentials taking place?
Build A Business: Marketing - The Essentials is held at Business & IP Centre, 2nd floor in Manchester (Manchester Central Library, Manchester, M2 5PD).
How much are tickets for Build A Business: Marketing - The Essentials?
Entry to Build A Business: Marketing - The Essentials is free.
What will the weather be like at Build A Business: Marketing - The Essentials?
The forecast for Build A Business: Marketing - The Essentials is Light drizzle · 6°C.
Is there anywhere to stay near Build A Business: Marketing - The Essentials?
Yes — hotels within walking distance of Business & IP Centre, 2nd floor can be compared using the accommodation search further down this page.
How do I get tickets for Build A Business: Marketing - The Essentials?
Tickets for Build A Business: Marketing - The Essentials can be booked via Eventbrite using the "Check Tickets & Live Prices" button on this page, which opens the official booking site in a new tab.
Price
Free Entry
Date
Time
Weather
feels like 2°C · chance of rain 37% · wind 16 km/h
Venue
Manchester Central Library, Manchester, M2 5PD
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