
Build A Business: Marketing - The Essentials
Thu 19 Nov · 09:30
Business & IP Centre, 2nd floor
Venue events →
Similar events
View all →About This Event
A session on marketing essentials for businesses is scheduled for 19 November 2026. The event will be held at the Business & IP Centre in Manchester. This free workshop covers the fundamental basics of business marketing.
Understand marketing's must-know basics to get your business out there and noticed
Important information:
All attendees must complete this Build A Business Registration Form to be able to join the workshop. If you have not previously submitted a Build A Business Registration Form, please complete after booking your place.
Please arrive between 9:30-10:00am for networking and registration. Workshop starts at 10:00am.
To be eligible for this workshop, you must be a Greater Manchester resident or the owner of a Greater Manchester located business within the following GM authorities: Bolton, Bury, Manchester, Oldham, Rochdale, Salford, Stockport, Tameside, Trafford, or Wigan.
Marketing - The Essentials
Join Rachel Craig and Karen Macwee from Ruche Marketing who'll be delivering Build A Business's all new marketing workshop to microbusinesses, SMEs, entrepreneurs, pre-startups and startups on the core essentials of marketing to get you started.
Rachel and Karen combined have almost 40 years of marketing experience and have designed this workshop to help give you the skills, knowledge and confidence to market your business successfully.
The workshop will cover:
Understanding your customers/customer segmentation
Building an effective marketing strategy
Planning marketing campaigns
Building a brand through consistent marketing
Simple search engine optimisation (SEO) techniques
Creating effective social media content
They'll also be on hand to answer any specific marketing questions about your business.
PLEASE NOTE: The Build A Business programme of funded workshops have limited places. Failure to attend on two separate occasions without prior cancellation will result in you being blocked from attending future workshops. This is due to the cost of setting up each workshop and making preparations based on the number of sign-ups. This includes Know Your Customer; IP - Protect Your Assets; Business Basics; and Marketing: The Essentials.
For more information go to: www.buildabusinessgm.org
Description supplied by the event organiser.
Similar Events in Manchester
View all →
Free EntryREADING AND WRITING CLUB
Wed, 9 Sept 2026
Altogether Otherwise
From £399Harnessing AI for Marketing Innovation | Manchester
Wed, 9 Sept 2026
From £395Master Your Message Public Speaking Training Course | Manchester | 17 Sept
Thu, 17 Sept 2026
The Studio
Free Entrymydeposits landlord dispute workshop - Manchester
Thu, 17 Sept 2026
The Midland
£0.00The Long, Riotous and Completely Disreputable Life of Mary M'Ginty, Rogue
Thu, 17 Sept 2026
Pankhurst Centre
Free EntryTameside Talks Business - Mastering Your Public Speaking Skills
Thu, 24 Sept 2026
Ashton Library and Information Service
More at Business & IP Centre, 2nd floor
View all →
Free EntryBuild A Business: Meet the Hong Kong Business Community 香港商界交流活動
Thu, 24 Sept 2026
Free EntryBuild A Business: Intellectual Property - Protect Your Assets
Tue, 6 Oct 2026
Free EntryBuild A Business: Funding Your Business Idea
Fri, 13 Nov 2026
Free EntryBuild A Business: Business Basics - Getting Started!
Wed, 25 Nov 2026
Frequently asked questions
Build A Business: Marketing - The Essentials takes place on Thursday, 19 November 2026 at 09:30.
Build A Business: Marketing - The Essentials is held at Business & IP Centre, 2nd floor in Manchester (Manchester Central Library, Manchester, M2 5PD).
Entry to Build A Business: Marketing - The Essentials is free.
Tickets for Build A Business: Marketing - The Essentials can be booked via Eventbrite using the "Check Tickets & Live Prices" button on this page, which opens the official booking site in a new tab.
Staying overnight?
Hotels within walking distance of Business & IP Centre, 2nd floor.
Ad · Booking.com affiliate link

Build A Business: Marketing - The Essentials
Editorial Summary
A session on marketing essentials for businesses is scheduled for 19 November 2026. The event will be held at the Business & IP Centre in Manchester. This free workshop covers the fundamental basics of business marketing.
This summary was automatically generated from event data sourced from official ticketing providers.
Organiser’s full description
Understand marketing's must-know basics to get your business out there and noticed
Important information:
All attendees must complete this Build A Business Registration Form to be able to join the workshop. If you have not previously submitted a Build A Business Registration Form, please complete after booking your place.
Please arrive between 9:30-10:00am for networking and registration. Workshop starts at 10:00am.
To be eligible for this workshop, you must be a Greater Manchester resident or the owner of a Greater Manchester located business within the following GM authorities: Bolton, Bury, Manchester, Oldham, Rochdale, Salford, Stockport, Tameside, Trafford, or Wigan.
Marketing - The Essentials
Join Rachel Craig and Karen Macwee from Ruche Marketing who'll be delivering Build A Business's all new marketing workshop to microbusinesses, SMEs, entrepreneurs, pre-startups and startups on the core essentials of marketing to get you started.
Rachel and Karen combined have almost 40 years of marketing experience and have designed this workshop to help give you the skills, knowledge and confidence to market your business successfully.
The workshop will cover:
Understanding your customers/customer segmentation
Building an effective marketing strategy
Planning marketing campaigns
Building a brand through consistent marketing
Simple search engine optimisation (SEO) techniques
Creating effective social media content
They'll also be on hand to answer any specific marketing questions about your business.
PLEASE NOTE: The Build A Business programme of funded workshops have limited places. Failure to attend on two separate occasions without prior cancellation will result in you being blocked from attending future workshops. This is due to the cost of setting up each workshop and making preparations based on the number of sign-ups. This includes Know Your Customer; IP - Protect Your Assets; Business Basics; and Marketing: The Essentials.
For more information go to: www.buildabusinessgm.org
Description supplied by the event organiser.
📍 Venue
Business & IP Centre, 2nd floorManchester Central Library, Manchester, M2 5PD
Deansgate, Manchester
Get Directions →❓ Frequently asked questions
When is Build A Business: Marketing - The Essentials?
Build A Business: Marketing - The Essentials takes place on Thursday, 19 November 2026 at 09:30.
Where is Build A Business: Marketing - The Essentials taking place?
Build A Business: Marketing - The Essentials is held at Business & IP Centre, 2nd floor in Manchester (Manchester Central Library, Manchester, M2 5PD).
How much are tickets for Build A Business: Marketing - The Essentials?
Entry to Build A Business: Marketing - The Essentials is free.
How do I get tickets for Build A Business: Marketing - The Essentials?
Tickets for Build A Business: Marketing - The Essentials can be booked via Eventbrite using the "Check Tickets & Live Prices" button on this page, which opens the official booking site in a new tab.
🏨 Staying overnight?
Hotels within walking distance of Business & IP Centre, 2nd floor
Ad · Stay22 affiliate link
Price
Free Entry
Date
Until Thursday, 19 November 2026
Time
More in Manchester
EventsList curates 163,000+ events across the UK. Tickets purchased via the venue or authorised sellers only.
More Events at Business & IP Centre, 2nd floor
View all →
FREEBuild A Business: Meet the Hong Kong Business Community 香港商界交流活動
📍 Business & IP Centre, 2nd floor
FREEBuild A Business: Intellectual Property - Protect Your Assets
📍 Business & IP Centre, 2nd floor
FREEBuild A Business: Funding Your Business Idea
📍 Business & IP Centre, 2nd floor
FREEBuild A Business: Business Basics - Getting Started!
📍 Business & IP Centre, 2nd floor
Similar Events in Manchester
View all →
FREEREADING AND WRITING CLUB
📍 Altogether Otherwise

Harnessing AI for Marketing Innovation | Manchester
£399.00 - £599.00

Master Your Message Public Speaking Training Course | Manchester | 17 Sept
📍 The Studio
£395.00 - £695.00
FREEmydeposits landlord dispute workshop - Manchester
📍 The Midland

The Long, Riotous and Completely Disreputable Life of Mary M'Ginty, Rogue
📍 Pankhurst Centre
£0.00
FREETameside Talks Business - Mastering Your Public Speaking Skills
📍 Ashton Library and Information Service
More things to do in Manchester
- Under 5s Little Creatives· Friday, 11 September 2026
- The Art of Wedding Photography: A Next-Level Creative Experience· Saturday, 19 September 2026
- An Introduction to Cancer: Anatomy, Biology and Treatments· Thursday, 24 September 2026
- Wex Workshop: Fantasy Floral Portraits with Stephanie Thornton | Manchester· Friday, 13 November 2026
- The Crafting Club: Machine sewing for beginners· Thursday, 8 October 2026
- Thai Cooking Masterclass with Welcome Drink for Two at Thaikhun — Manchester· Thursday, 10 September 2026
- NARS Private Makeup Masterclass |Beauty Experience· Saturday, 26 September 2026
- Sushi Making Class with Welcome Drink for an Adult and Child at YO! Sushi School — Manchester· Thursday, 10 September 2026
- Create at Staircase: Silk Painting· Saturday, 19 September 2026
- Understanding Communication Differences (South Manchester)· Thursday, 19 November 2026
- Dance Scottish!· Wednesday, 18 November 2026
- Life Drawing· Wednesday, 18 November 2026
- Using Facebook and Instagram for your business· Friday, 20 November 2026
- Get into Teaching· Tuesday, 17 November 2026