Heart & Soul Fest 2027

Friday 30th July to Sunday 1st August 2027

Druridge Bay Country Park, Northumberland

THIS IS YOUR FITNESS GLASTO

THIS IS HEART & SOUL FEST

More than 600 people came through the gates in 2026.

In 2027, we’re going even bigger.

Heart & Soul Fest is the biggest fitness festival in the North, and our ambition is to build it into the biggest fitness festival in Europe.

This isn’t a race with a few activities added around it. It is a full weekend festival built around running, fitness, wellness, live music, food, adventure and community, all taking place beside the incredible Northumberland coast.

We listened to your feedback from 2026.

For 2027, our first ticket release will be focused on full weekend tickets. Your ticket will include festival access and camping from Friday through to Sunday, giving you more time to experience everything Heart & Soul Fest has to offer.

Activities will begin from 12pm on Friday and continue right through until Sunday afternoon.

One ticket. One campsite. One full weekend of fitness, music, wellness and community.

Come with your run club, your gym, your teammates, your family or your friends.

This is your Fitness Glasto.

This is Heart & Soul Fest.

What’s On

Heart Break Lake

Heart Break Lake is back and will once again be the headline event of the festival.

In 2027, there will be four different editions of the run taking place across Saturday and Sunday, giving more people the opportunity to get involved.

At the heart of Heart Break Lake is the team experience.

Get your run club, gym, workplace, family or group of friends together and take on the challenge as a team.

You can run together, split into smaller groups, take breaks, complete laps at your own pace and decide how you want to approach the event.

This is not a traditional relay where only one person can be on the course at a time.

Heart Break Lake gives your team the freedom to run your way.

You can chase a huge team distance, support one another throughout the challenge, complete your first ultra distance, run alongside your friends or simply enjoy being part of one of the best-supported running events in the country.

The team challenge is designed to be accessible, social and unforgettable.

The 24-Hour Team Challenge

The 24-hour event is the ultimate Heart Break Lake experience.

Teams will have 24 hours to complete as many laps as they can, with the freedom to decide how they take on the challenge.

Run together.

Run in smaller groups.

Take turns.

Rest when you need to.

Get back out there when your teammates need you.

Your campsite and team base will sit at the heart of the event, creating an incredible community atmosphere throughout the day and night.

Because your ticket includes camping and access across the full weekend, you can arrive on Friday, set up your team base and enjoy the full opening day before the racing begins.

You’ll have time to take part in activities, explore the wellness area, eat with your teammates and enjoy the Friday night pre-party before Heart Break Lake begins on Saturday.

Once your 24 hours are complete, you can recover, celebrate and continue enjoying the festival through to Sunday afternoon.

No rushing home as soon as the race finishes.

More time to recover.

More time with your teammates.

More time to enjoy the wellness space, food, music, beach and everything else happening across the weekend.

Solo Entries

Solo entries will also be available for runners looking to take on the specialist endurance challenge.

The solo 24-hour event is designed for experienced runners who want to test themselves physically and mentally across the full duration.

Solo runners will still be surrounded by the support, music and community atmosphere of Heart Break Lake, but the solo category will remain a specialist option within the wider team-focused event.

Further information on all four Heart Break Lake editions, including team sizes, formats and start times, will be announced soon.

HSR Hybrid

Our outdoor functional fitness arena will return for 2027.

Take on a fast-paced combination of running and functional fitness movements in one of the most exciting atmospheres of the weekend.

Solo and paired categories will be available, with more information on divisions, workouts and entry options coming soon.

Mini Deep North Run

The Mini Deep North Run will return, giving younger participants the chance to experience the excitement, atmosphere and finish-line feeling of Heart & Soul Fest.

This fun, family-friendly event is designed to inspire the next generation and help children become part of the Heart & Soul community.

And, of course, there will be doughnuts.

The Friday Night Pre-Party

In 2027, the afterparty becomes the pre-party.

All Heart Break Lake events will take place across Saturday and Sunday, meaning Friday is dedicated to opening the festival in style.

You’ll be able to arrive from 12pm, set up camp, meet your teammates and enjoy a full afternoon and evening of activities, food, wellness and entertainment before any racing begins.

And because nobody has raced yet, everyone should still have enough energy left to dance.

The Friday night pre-party will feature:

Top headline acts

Live bands

DJs

Licensed bars

Street food

Festival entertainment

Run club meet-ups

Team celebrations

The full Heart & Soul atmosphere

This is your chance to start the weekend together, catch up with old friends, meet new people and enjoy the biggest night of the festival before taking on your challenge.

The full Friday night lineup will be announced closer to the event.

Wellness at Heart & Soul

Our dedicated wellness space will return even bigger for 2027.

Across the weekend, you can expect a packed programme including:

Yoga

Pilates

Guided meditation

Breathwork

Group ice baths

Saunas

Recovery sessions

Mobility sessions

Talks and workshops

Much more still to be announced

The expanded weekend format means you will have more time to experience the wellness programme around your chosen event.

You won’t have to choose between taking part in your race and enjoying everything else the festival has to offer.

Friday will give every runner the opportunity to explore the wellness area before any Heart Break Lake events begin.

Some activities will be available throughout the weekend, while selected sessions may need to be booked in advance due to limited capacity.

New for 2027

We’re expanding the festival programme and making even more of our incredible coastal location.

New additions planned for 2027 include:

Guided hikes

Group sea dips

A beach BBQ

More run clubs

More social runs

More fitness sessions

More vendors

More street food

More recovery experiences

More wellness activities

More family activities

More opportunities to meet new people and try something different

And this is only the beginning.

Festival Arena

The main festival arena will be at the heart of the weekend and will include:

Top headline acts

Live bands

DJs

Licensed bars

Street food and food vendors

Fitness and lifestyle brands

Wellness activities

Morning coffee rave

Saunas

Group ice baths

Pilates and yoga

Run club meet-ups

Recovery areas

Community spaces

Family-friendly activities

Evening entertainment

Our full music, fitness, wellness and entertainment programme will be announced in the build-up to the festival.

One Ticket for the Full Weekend

Heart & Soul Fest is designed to be experienced as a full weekend, not as one standalone race or activity.

Following feedback from 2026, the first tickets released for 2027 will include:

Festival access from Friday to Sunday

Weekend camping

Your selected race or competition entry

Access to the main festival arena

The Friday night pre-party

Live music and entertainment

General wellness activities

Food and vendor areas

Run club and community activities

Access to the wider festival programme

This means you can arrive on Friday, set up camp, enjoy the pre-party, take part in your event across Saturday or Sunday and stay through until the festival closes.

No separate arena pass.

No separate grass camping ticket.

No arriving for one event and missing the rest of the weekend.

One ticket gives you the full Heart & Soul Fest experience.

Selected limited-capacity activities may still require advance booking, but these will be clearly identified before the festival.

Camping

Weekend camping is included within your festival ticket.

Your camping pitch will become your base for the weekend, whether you are taking part in Heart Break Lake, competing in HSR Hybrid, supporting your friends or enjoying the wider festival.

Heart Break Lake teams will be able to create their own team base close to the course, giving them somewhere to rest, refuel, support their runners and enjoy the atmosphere throughout the challenge.

Camping will be available from Friday through to Sunday.

Maximum pitch and team-base sizes, arrival information and campsite rules will be confirmed in the full event guide.

VIP Camping and Hard-Standing Pitches

VIP camping and hard-standing pitches are available as an optional extra for motorhomes, campervans and caravans. These pitches are separate from the included grass camping and must be added during the booking process, subject to availability. There is no vehicle access to the tent camoing area- so if you want to bring your motor home please add this option. We have very limited space for this.

Weekend Flow

Friday

Festival and campsite open from 12pm

Registration begins

Campsite and team-base setup

Social runs and group activities

Yoga, Pilates and wellness sessions

Food, street food and vendors

Licensed bars

Run club meet-ups

Top headline acts

Live bands and DJs

Friday night pre-party

There will be no Heart Break Lake races on Friday.

Friday is about arriving, settling in, enjoying the festival and starting the weekend together.

Saturday

Heart Break Lake events begin

The 24-hour team and solo challenges begin

Additional Heart Break Lake editions

HSR Hybrid

Mini Deep North Run

Run clubs and social runs

Yoga, Pilates and wellness sessions

Guided activities

Food and street-food vendors

Licensed bars

Live music and DJs

Festival entertainment throughout the day and evening

Sunday

Heart Break Lake events continue

Final Heart Break Lake editions

24-hour finish celebrations

Morning movement and recovery sessions

Group runs and guided hikes

Group sea dips

Beach activities and beach BBQ

Wellness sessions

Food and vendors

Community activities

Festival programme continues into Sunday afternoon

The full timetable, race schedule and entertainment programme will be released closer to the event.

Important Information

Full event information will be available through the Heart & Soul Racing website.

A detailed event guide will be released before the festival and will include:

Final timings

Arrival information

Parking

Camping information

Race formats and rules

Team information

Kit requirements

Registration details

Activity booking information

Festival guidance

Some activities will be subject to availability and selected sessions may need to be booked in advance.

Build Your Team

Heart Break Lake is about sharing the experience.

It is about putting together a team of friends and seeing what you can achieve together.

It is about the runner completing their first-ever lap, the teammate reaching a distance they never thought was possible and the group still cheering one another on in the middle of the night.

It is competitive if you want it to be.

It is challenging if you want it to be.

But above everything else, it is about community.

Get your run club together.

Get your gym involved.

Challenge another workplace.

Bring your family.

Build your team and get ready for something unforgettable.

More Than a Race

Heart & Soul Fest was created to bring people together.

It is somewhere to challenge yourself, discover a new activity, see old friends and make new ones.

It is a place where run clubs, gyms, families, experienced athletes, first-timers and weekend festival-goers can all share the same space.

More than 600 people joined us in 2026.

In 2027, we’re making it bigger, better and more unforgettable than ever.

One ticket. One team. One unforgettable weekend.

Dance on Friday. Race on Saturday. Celebrate on Sunday.

This is more than a race.

This is your Fitness Glasto.

This is Heart & Soul Fest 2027.

Description supplied by the event organiser.