Practical workshop for businesses that want to build their confidence in sales and to improve conversion rates.

An in-person event to help you learn more about marketing, do some networking and be part of a local community of business owners aspiring to grow.

For this event, Shamshad is teaming up with a sales expert - Ian Baker

What you will learn

A more comfortable way to think about sales

Practical questions they can use immediately with prospects and clients

A simple structure for moving from conversation to recommendation

Greater confidence in handling hesitation or uncertainty

A more natural way to sell without feeling pushy or fake

Interactive and practical approach

Ian works with business owners to build confidence, improve communication and turn better conversations into better commercial outcomes.

His approach is practical, human and grounded in real-world experience. Ian helps them understand how to build trust, ask better questions and guide clients towards confident decisions.

Places are limited to 12 delegates, so book early to avoid disappointment!

About your trainers

Shamshad Walker is a Marketing Consultant and Trainer. She has been supporting businesses for over 15 years and helps them to take control of their marketing. She has delivered training and one-to-one mentoring for the local Growth Hubs, as well as organisations including NatWest Bank, Nottingham Business Venture, Nottingham Trent University, the University of Leicester, and Local Councils. Her practical approach helps businesses build confidence, improve visibility and generate growth.

Ian Baker is an Executive Coach, Mentor and Commercial Growth Adviser with over 30 years’ experience in sales, marketing, leadership and business development across sectors including FMCG, Pharmaceutical Services, Medical Devices and Surgical Instruments.

A former senior commercial leader and now ILM Level 7 qualified Executive Coach and Mentor, Ian works with business owners, senior leaders and customer-facing teams to build confidence, improve communication and turn better conversations into better commercial outcomes.

Description supplied by the event organiser.