About This Event

How to manage your digital promotion to build extended traction About this workshop Likes, followers, impressions and website traffic might look impressive, but how do you know whether your marketing is actually working? In this session, we'll challenge common marketing assumptions, explore why social media as we knew it is changing, and look at how businesses can build a stronger, more sustainable digital presence. We'll explore the importance of a joined-up marketing strategy across Google and AI search, social media and email marketing, and how to measure what really matters. You'll leave with practical insights and actionable ideas to help you cut through the noise, understand your marketing performance and make smarter decisions. About your presenter Jack Follis of QBD (https://www.qbd.co.uk/) is a business growth specialist who helps small business owners to get the most out of their website & digital marketing. He regularly presents at Dunston Innovation Centre covering these areas, providing in-depth knowledge and practical tips. Further information The location has accessible toilets and parking in close proximity. We are keen to ensure you have the best possible experience. If you have any specific requirements, please kindly let us know by ticking the accessibility box when booking and a member of the team will be in touch to discuss your needs. Alternatively, if you would like to speak to a member of the team before booking, please either email cbc.eventbrite@chesterfield.gov.uk or call 01246 267703 and reference the event that you are interested in attending. This event is open to Chesterfield based businesses. Places are limited and will be allocated on a first-come, first-served basis (based on one place per organisation). If you would like to attend, please book a place as soon as possible. The Council processes your personal data to administer your booking and deliver business support as part of its Public Task for Chesterfield Borough Council Innovation Support Programme to contact you regarding this event and to your details being stored within our records. Chesterfield Borough Council is a registered data controller and will process your personal data in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and other applicable legislation. The Council will use your personal data to process this booking. You will receive communications from us that are necessary for the Council to manage this and provide support. Privacy Notice The Council seeks to comply fully with data protection laws and ensures all our contractors and suppliers also comply. For more information about how your personal data is used please see our Privacy Notice https://www.chesterfield.gov.uk/privacy (https://gbr01.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.chesterfield.gov.uk%2Fprivacy&data=05%7C02%7CAdrian.Williamson%40Chesterfield.gov.uk%7C3f9eb2909b1943f2d97108de9adef95c%7C991e3159c57547ca9c86cdd55f6aec1a%7C0%7C0%7C639118479620472860%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=C42gXOStxzalRECELn69ANTJSMYUGythwl98OIvaqc0%3D&reserved=0)

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