How to manage your digital promotion to build extended traction

About this workshop

Likes, followers, impressions and website traffic might look impressive, but how do you know whether your marketing is actually working?

In this session, we'll challenge common marketing assumptions, explore why social media as we knew it is changing, and look at how businesses can build a stronger, more sustainable digital presence.

We'll explore the importance of a joined-up marketing strategy across Google and AI search, social media and email marketing, and how to measure what really matters.

You'll leave with practical insights and actionable ideas to help you cut through the noise, understand your marketing performance and make smarter decisions.

About your presenter

Jack Follis of QBD (https://www.qbd.co.uk/) is a business growth specialist who helps small business owners to get the most out of their website & digital marketing. He regularly presents at Dunston Innovation Centre covering these areas, providing in-depth knowledge and practical tips.

Further information

The location has accessible toilets and parking in close proximity.

We are keen to ensure you have the best possible experience. If you have any specific requirements, please kindly let us know by ticking the accessibility box when booking and a member of the team will be in touch to discuss your needs.

Alternatively, if you would like to speak to a member of the team before booking, please either email cbc.eventbrite@chesterfield.gov.uk or call 01246 267703 and reference the event that you are interested in attending.

This event is open to Chesterfield based businesses. Places are limited and will be allocated on a first-come, first-served basis (based on one place per organisation). If you would like to attend, please book a place as soon as possible.

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The Council will use your personal data to process this booking. You will receive communications from us that are necessary for the Council to manage this and provide support.

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