Learn how to generate more leads, grow your mailing list and turn prospects into customers using email and SMS marketing.

Does lead generation feel like an impossible mission where you're left shouting into the void, unsure of where to even start? Maybe you aren't sure how to ask for contact information in a non-pushy way, or you're relying solely on social media algorithms that feel out of your control.

Did you know you might already be missing out on super easy opportunities to build your leads and mailing list right now? This practical workshop breaks down the essentials of email and SMS marketing. We will look at low-cost and free tools, simple setup strategies, and authentic ways to grow a list of loyal subscribers that you can nurture into customers.

Platform Selection: Choosing budget-friendly email and SMS tools that fit your business model without overcomplicating things including Flow, Klaviyo, MailChimp and more!

Lead Magnets & Offers: Creating compelling incentives, like discounts, competitions, pop-ups, or downloadable guides, that turn visitors into subscribers.

FREE Capture Setup Options: Setting up simple, high-converting forms on your website, social channels, and in-person touchpoints to collect details legally and easily.

Automated Nurture Sequences: Building step-by-step welcome emails and text follow-ups that build trust and convert new leads into paying customers whilst saving you time.

SMS & WhatsApp: These channels are quickly becoming the preferred channels of communication for customers! Explore the options available to you as a business.

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AQs - IMPORTANT INFORMATION ABOUT YOUR BOOKING

Q1: Is this event free?

A: Yes, it is free for people looking to start a business and SMEs based in the Shropshire Council area (excluding Telford & Wrekin)

Q2: What if I register and can't attend.

A: If you are unable to attend, we kindly request 72 hours' notice. Please cancel your ticket via Eventbrite to allow others to take your place.

Q3: What if I am based outside of Shropshire council area and want to attend?

A: This event is fully funded and free to businesses based in the Shropshire Council area only (excluding Telford and Wrekin)

Please note bookings from outside of this area cannot be accepted and will automatically be cancelled. Thank you for your understanding.

Q4. Will I receive an email reminder for this appointment?

A: You will receive a reminder for this booking via Eventbrite.

Q5 . Is there parking at the venue?

A: Parking is available in the Abbey Foregate next to the venue.

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Description supplied by the event organiser.