Understand marketing's must-know basics to get your business out there and noticed.

Important Information

All attendees must complete this Build A Business Client Registration Form to be able to join the workshop, unless you have previously submitted one. Please complete the form after booking your Eventbrite ticket.

To be eligible for this workshop, you must be a Greater Manchester resident or the owner of a Greater Manchester located business within the following GM authorities: Bolton, Bury, Manchester, Oldham, Rochdale, Salford, Stockport, Tameside, Trafford, or Wigan.

Please arrive between 9:30-10:00am for networking and registration.

Workshop starts at 10:00am.

Marketing - The Essentials

Join Rachel Craig and Karen Macwee from Ruche Marketing who'll be delivering Build A Business's all new marketing workshop to microbusinesses, SMEs, entrepreneurs, pre-startups and startups on the core essentials of marketing to get you started.

Rachel and Karen combined have almost 40 years of marketing experience and have designed this workshop to help give you the skills, knowledge and confidence to market your business successfully.

The workshop will cover:

Understanding your customers/customer segmentation

Building an effective marketing strategy

Planning marketing campaigns

Building a brand through consistent marketing

Simple search engine optimisation (SEO) techniques

Creating effective social media content

They'll also be on hand to answer any specific marketing questions about your business.

Please Note: The Build A Business programme of funded workshops have limited places. Failure to attend on two separate occasions without prior cancellation will result in you being barred from attending future workshops. This is due to the cost of setting up each workshop and making preparations based on the number of sign-ups. This includes Know Your Customer; IP - Protect Your Assets; Business Basics; Marketing: The Essentials; and Funding Your Business Idea.

For more information go to: www.buildabusinessgm.org

Description supplied by the event organiser.