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Grow your sales: Master Customer-Obsessed Selling

Grow your sales: Master Customer-Obsessed Selling

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About This Event

The Business Lounge Belfast is set to host "Grow Your Sales: Master Customer-Obsessed Selling" on September 29, 2026, from 9:30 am at the Ulster Bank Entrepreneur Accelerator in Belfast. This complimentary workshop will delve into the creation of detailed customer personas as a means to improve marketing and sales strategies. Attendees will not only gain valuable insights into customer-focused selling techniques but also have the opportunity to network with other professionals in the business community. The event promises to be an enriching experience for those looking to enhance their sales approach through a deeper understanding of their target audience.

In this hands-on workshop, we’ll help you create detailed customer personas that drive your marketing and sales strategies.

Using proven techniques, you’ll learn how create your ideal customer profiles, as well as learn from real-world case studies to show you how they work in practice.

This workshop is your chance to develop a clear understanding of your target audience and use it to make data-driven decisions that fuel business growth. Book now to secure your space and discover:

• How to build your customer persona

• How to validate and test your customers’ needs

• Real life experience from business founders

• Q&A with experts

This is a great opportunity to laser-focus your sales activities and hear from experts and fellow entrepreneurs on how they identified their ideal customers.

Master Customer Obsessed Selling includes an Action Lab session to take one action towards understanding your customer needs & developing your customer persona.

** Disclaimer **

All information used in this presentation you are registering for is produced for information purposes only and is for the sole use of the attendees at the presentation. Whilst we feel this topic is beneficial to business owners, the views expressed are not intended to be and should not be viewed as individual advice or as a recommendation by Royal Bank of Scotland, NatWest, Ulster Bank, or any third party.

You should seek independent advice in respect of issues that are of concern to you. To the maximum extent permitted by law we expressly disclaim all representations, warranties, or assurance of any kind, expressed or implied, that are made to the accuracy or completeness of the information contained in this presentation and do not accept any obligation to update or correct any information contained herein.

During the event photographs may be taken on behalf of the host with a view to posting on social media to promote services offered to customers. If you do not wish to be included in the photographs please notify us. For the avoidance of doubt Royal Bank of Scotland/NatWest Bank/Ulster Bank does not produce the materials for all presentations.

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Frequently asked questions

Grow your sales: Master Customer-Obsessed Selling takes place on Tuesday, 29 September 2026 at 09:30.

Grow your sales: Master Customer-Obsessed Selling is held at Ulster Bank Entrepreneur Accelerator in Belfast (11-15 Donegal Square East, Belfast, BT1 1UB).

Entry to Grow your sales: Master Customer-Obsessed Selling is free.

Tickets for Grow your sales: Master Customer-Obsessed Selling can be booked via Eventbrite using the "Check Tickets & Live Prices" button on this page, which opens the official booking site in a new tab.

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