Look at where AI could actually make a difference across your enquiries, website, marketing, sales, customer experience, data and processes.

Discover where AI could add real value to your business.

Avoid the trap of using AI for the obvious things, or adding tools just because everyone else is talking about them.

We’ll explore how to move from tool-first thinking to opportunity-first thinking, helping you spot where customers get stuck, where sales opportunities slow down, where your team repeats work, and where useful knowledge or data could be put to better use.

The goal is not to use AI everywhere.

It is to find the right opportunity first.

Event description

Most AI events focus on tools, prompts and big predictions.

This is different.

This in-person session for business owners who want to understand where AI could actually create value inside their business.

Not just how to write content faster.

Not another list of tools to try.

Not “AI will solve everything” nonsense.

Instead, we’ll look at where AI could help improve the parts of a business that directly affect growth, from enquiries and websites to marketing, sales, customer experience, data and the systems that support momentum.

Because the real opportunity is not doing more with AI.

It’s spotting where the customer journey is slowing down.

Where people are getting stuck. Where warm enquiries are going cold. Where the website is not helping people decide.

This session is designed to help you step back, cut through the overwhelm, and start spotting the right AI opportunities for your business.

What we’ll cover

You’ll leave with:

A clearer understanding of how AI could support business growth beyond generic tools and content.

A fresh way to spot where opportunities may be hiding across your website, marketing, sales and customer journey.

Examples of what AI could make possible, including smarter enquiry journeys, customer-facing tools, better follow-up, intelligent forms, content journeys, dashboards, apps, hubs and portals.

A better understanding of where to start, so you do not waste time adding AI in the wrong place.

An invitation to book a free one-to-one AI Opportunity Session with TH3 after the event.

Who this is for

This session is for business owners, directors and senior decision-makers who are curious about AI, but want a more grounded conversation around value, growth and opportunity.

It will be especially useful if you are thinking:

“We know AI matters, but we’re not sure where to start.”

“We’ve tried a few tools, but nothing feels joined up yet.”

“We want to understand how AI could support sales, marketing and customer experience.”

“We do not want hype. We want to see what could actually be useful.”

Who this is not for

This is not a technical workshop.

It is not a prompt-writing session.

It is not a deep dive into one specific AI tool.

It is not for people looking for a generic list of apps to try.

This is for business owners who want to look at AI through the lens of growth, customer journeys, sales, marketing and smarter digital systems.

About TH3

TH3 is a digital agency based in Hull and York.

We work with businesses across websites, branding, SEO, PPC, content, conversion optimisation, email marketing, digital strategy and AI-enabled systems.

Our focus is helping businesses move from scattered digital activity to more joined-up systems that support growth.

Free follow-up session

Everyone who attends will be invited to book a free one-to-one AI Opportunity Session with TH3.

In this session, we’ll look at your business and help identify where AI opportunities may be hiding.

We’ll explore:

Where your business may be losing momentum

Where customers may be getting stuck

Where enquiries, sales or follow-up could be improved

Where data, content or knowledge could be used more effectively

Which AI opportunities may be worth exploring first

The goal is not to throw AI at everything. The goal is to find the right opportunity first.

Description supplied by the event organiser.