Join UWE data scientists to explore what’s driving brand visibility in the new era of search

When someone asks ChatGPT, Gemini or another AI tool for a recommendation, why do some brands consistently show up while others barely get a mention?

We’ve been working with data scientists at the University of the West of England (UWE) to investigate exactly that.

By taking an academically rigorous approach, they have uncovered what makes an organisation more, or less, likely to feature in AI search. No gimmicks, no tricks, but real insight backed by data.

At our next YS Does Brunch, we’ll be sharing the key findings alongside the UWE team - giving you the details on how to shape your marketing strategy to actually make a difference.

We’ll be looking at…

What influences whether an AI tool will actually read an article

The secret to where Reddit can and can’t make a difference, and why!

The factors that are statistically important to AI tools from marketing content across the web

And, because it’s our brunch event, there’ll be all the usual - pastries in abundance, great coffee, and plenty of time to network throughout the morning.

Date: Thursday, 1st October

Time: 9:30 AM - 11 AM

Location: Unit 5, Temple Studios, Temple Campus, Redcliffe, Bristol BS1 6QA

Tickets are limited, so don't delay signing up!

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